hints and tips

Planning for negativity in social media

on Sep 29 in hints and tips, quote of the day, social media posted by

Quote of the Day, Sep 29, 2008

“Anyone who embarks upon a social media campaign risks opening him- or herself to attack. Even the most noble causes can run afoul of extremists. In the vast majority of cases, these problems can be contained with sufficient planning. The trick is not to get caught flat-footed by criticism you didn’t expect. In fact, when managed professionally, negativity can actually enhance your image by demonstrating that you’ve thought through the issues in detail.”

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